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France to Shrink Theater -> VOD Window to 4 Months

July 8, 2009 Film On Demand, Foreign, Government No Comments

It seems that the French are more readily accepting VOD, as the government and the film industry there formed an agreement to decrease the window of time between a film hitting theaters and VOD services from 7.5 months to 4. Dig it:

France on Monday narrowed the windows between a film’s release and its debut on other platforms.Titles will move to video-on-demand four months after they hit cinema screens instead of the present 7½ months under a new “media chronology” to which the industry and the government have agreed. The change puts VOD on a par with DVD release.

Pay TV webs will get titles 10 months after cinema release rather than 12 months. Free TV takes over at 22 months rather than at 24-36 months.

Gaul is unusual in having a highly regulated set of release windows overseen by the government and the industry, including exhibitors, distributors, producers, broadcast organizations and new-media companies.

Pretty nice that the whole industry has accepted the movement. Shame something like that isn’t happening in the US. Thanks Variety.

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