Can Zillions Take On Hulu?

ZillionTV, an Internet VOD startup backed by a bunch of studios including Disney-ABC Domestic Television, 20th Century Fox Television, (curiously) NBC Universal, Sony Pictures Television and Warner Bros, wants a piece of the Internet video pie that Hulu has a vice grip over right now. They’re not quite ready to launch yet, but they’re getting closer:

ZillionTV, which expects to launch its service in the fourth quarter, plans to offer more than 15,000 movies and TV shows free to consumers.

The startup’s investors include Disney-ABC Domestic Television, 20th Century Fox Television, NBC Universal, Sony Pictures Television and Warner Bros., which are licensing content to the venture.

ZillionTV users will have the option of watching targeted and addressable ad-supported content for free, or rent or purchase the videos, depending on the options offered by each content owner tied to each specific program.

Expect ZillionTV to face some fierce competition for the eye of the viewer. It has the potential to be larger than Hulu due to all of the studios behind it, but Hulu is pretty well established right now. Story courtesy of Multichannel.